Baseball Think Factory
From Wiki Gonzalez
Baseball Think Factory is a baseball analysis and discussion site on the Internet, and the subject of this very wiki.
Sean Forman and Jim Furtado, the co-founders of the "Baseball Think Factory" site, initially used BaseballThinkFactory.com as an umbrella page for their sites with actual content: BaseballNewsstand.com, BaseballPrimer.com, Baseball-reference.com, and BaseballStuff.com.
After a reorganization in 2004, Baseball-Reference.com was split into a separate entity, and the rest of the content was merged into BaseballThinkFactory.org. Sean is in charge of Baseball-Reference.com, and Jim is in charge of Baseball Think Factory.
The Baseball Think Factory name was initially abbreviated as "BTF", both on the site and by common usage among Primates. However, the official site URL was "baseballthinkfactory.org", for the BTF.org and BTF.com domains were owned by someone else. ("baseballthinkfactory.com" redirected to the .org site.)
In 2006, Jim Furtado acquired rights to the "bbtf.org" domain, after which he changed all "BTF" references on the site to "BBTF". "bbtf.org" simply redirected to "baseballthinkfactory.org", so no actual content disappeared -- but it was a much easier URL to type. For the time being, Primates use BTF and BBTF interchangeably when referring to Baseball Think Factory.
 Loss of Domain
On November 29, 2006, the baseballthinkfactory.org domain name apparently expired, and the main site was replaced by a generic landing page featuring, among other things, a picture of a field of flowers. "Baseball Think Factory has disappeared!" was the common reaction of Primates.
The site reappeared on the evening of November 30, ending the crisis. Jim Furtado explained it as an error transferring the domain from one domain registrar to another.